Tips for Amazon Product Photography for Guaranteed Higher Sales Volume
Just when you are at the product photography stage of launching your new product on Amazon, a thought stroke your mind. Is it really worth it hiring a professional photographer for your product? Or you just get it done with your iPhone X which has a pretty nice camera, and has been doing the job for your selfies.
Now just before you go on with your phone photo shooting spree, you will like to know that most experienced Amazon sellers have testified to product photography being the single most important investment on a new listing. Knowing that your Amazon product photography is serious business, we have asked a few renowned product photographers some questions about how they go about their work, and the tips are as discussed below.
Get it done in your camera, not Photoshop
While Adobe Photoshop is required to add some finishing touches to your product shoot. It is very important that you ensure that most of the work is done with your camera. People tend to have increased confidence in these type of product as they get the feeling that they are looking at the actual size and color.
Invest in lifestyle images
It is important for you to know that it’s only the main amazon listing image that needs to a white background. In fact, except the product is best on white, this should be the only image on white background. Invest in staging all other images with models and props so as to add an emotional connection with the customer.
Use services of experienced product photographer
While saving a few bucks will leave you feeling good about yourself. It will be a total waste if this jeopardizes the quality of your brand and making you run into a loss in the long run. Standing out from your competitors requires you to go extra length and getting an experienced photographer with a portfolio will ensure that your images are of high quality.
This is one of the most important things to note for your product image. The image itself has to be clean and stand out. It should also be easy to comprehend and understand. In the mobile world we live in today, you should know that a higher percentage of your audience will be viewing your product via a mobile device. Therefore it is important to be sure of the legibility of your product on the Amazon mobile app.
Your image should be self-explaining. By the time an audience finish checking out your product image on amazon, he should be able to fully understand what it does and its limitations.
So are you ready to go out there to find the perfect product photographer for your next Amazon listing? Do make sure to check through their portfolio and be convinced that these shots were actually taken by them. Go out there and explore our tips and watch your Amazon revenue rise.